Moderated user research and testing

We generate actionable insights to inform your design decisions by talking with target users and testing wireframes, prototypes and live solutions with real potential users.

  • Sessions from 15 min to 1 hour
  • Vastly experienced user researchers
  • Wide-ranging, detailed and nuanced findings.

Plan the Research

From our first meeting, we will start to understand you, your needs and your sector. Then we will take the time to produce a bespoke research plan and discussion guide carefully designed to deliver deep and rich findings.

Recruit Participants

Based on your existing knowledge, data or personas, we will work with you to define your target users' characteristics, attitudes, beliefs and prior experiences. We will carefully recruit your participants to reflect the criteria agreed upon.

Run the Research

We will invite your participants to an individual, one-to-one video call of about 1 hour. After an initial discussion to explore their relevant wants, needs and experiences, we will carefully brief real-world scenarios to simulate actual life as closely as possible. As participants undertake specific tasks, we will look, listen, probe and learn whilst recording the video, audio and screen capture.

Undertake the Analysis

Immediately after each session, we will upload the full video for you to watch as and when convenient. We will then set about re-watching and analysing the footage, rewinding, pausing and watching again to establish what is working well, what isn’t and to understand why this is the case.

Produce Your Report

Your report will explain our findings and recommendations detailing where and how to make design improvements that will optimise your user experience. Examples can include how to communicate the proposition better, where to address any questions and doubts that users have and how to remove any confusion, frustration or weakness from your journey.


All our moderated packages include:

One-to-one research with 6 participants

Understanding your requirements

Planning the research and writing the discussion guide

Recruiting and scheduling participants

Running the research sessions

The incentives paid to participants

Reviewing and analysing the session videos

Producing the findings report

A follow-up call to answer any questions

15 min. per participant

15 min. per participant

Ideal for testing landing pages and propositions

6 participants

A quarter of an hour for each interview


30 min. per participant

30 min. per participant

Ideal for testing simple journeys and/ or tasks

6 participants

Half an hour for each interview


45 min. per participant

45 min. per participant

Ideal for testing longer journeys or multiple tasks

6 participants

Three-quarters of an hour for each interview


60 min. per participant

60 min. per participant

Ideal for testing the full UX of complex journeys

6 participants

A full hour for each interview


Common questions

On which devices can I test?

You can test your design on computers, tablets and mobiles.

At what stage can I test?

You can user test initial ideas, early designs, a prototype or live solution.

With how many users should I test?

Testing with just 5 to 6 users will usually identify all major issues at least once.

I'd be delighted to chat

Feel free to get in touch for a completely no-obligation discussion about how I might be able to help.

Userfy (verb)

/ˈuserfʌɪ /

To design an optimised digital experience using user insights and behavioural science.

To discuss how our in-depth user testing could help you

Contact Phil Randall (Founder)

Contact Us

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